Who Handles Your Data at PartyPoker
Who actually controls this information? A single entity within the Entain Group, the wider corporate structure PartyPoker sits under. This notice covers what that entity does with account and activity data, separate from any brand-specific terms tied to one particular licensed market.
Information Collected About You
The registration form is just the start. Data also comes from:
- account registration, including name, contact details, and date of birth;
- activity across the website, app, and social media channels;
- communications with customer support, call recordings included;
- cookies and tracking tools, but only where their use has been permitted;
- public records and, occasionally, third-party databases used for compliance checks.
How PartyPoker Uses Your Personal Data
None of this data serves just one purpose. It runs the poker service itself, answers customer service questions, and meets legal and regulatory obligations like anti-money laundering and responsible gambling rules. Identity and age verification lean on it too, along with fraud and crime prevention and the ongoing work of improving how the site and app actually function.
Who Your Data May Be Shared With
It doesn’t stay locked inside one system. Other companies in the Entain Group can see it, as can service providers supporting account or payment functions, banks and payment processors, and regulators or law enforcement when the law requires it. Self-exclude, and that status might get shared with other operators too; it’s part of what makes the exclusion actually work.
How Long Your Data Is Retained
Not everything sticks around for the same length of time. Most account information follows a fairly standard timeline once an account closes, though a few categories run longer.

| Data Type | Typical Retention Period |
| Customer call recordings | 3 years |
| Customer account data | 5 years from account closure |
| Self-exclusion records | Retained longer than the exclusion period itself |
These periods can stretch further where there’s a specific legal obligation, a claim to investigate, or a complaint to resolve.
Your Rights Over Your Own Data
Standard data protection rights apply here: access to whatever’s held on file, corrections where something’s wrong, deletion where it applies, objection to certain kinds of processing, and the ability to pull back consent given for marketing. None of these go through general customer support; they’re handled by the privacy team directly.
